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First Choice Goes Exclusive With Commission Junction
LONDON, UK – 15th December 2009 – First Choice part of TUI
Travel PLC – the UK's leading leisure travel company, has signed a 12
month exclusive affiliate marketing programme with Commission Junction, the
global leading affiliate network. The programme goes live on 1st December 2009.
First Choice's move to Commission Junction means that it will be joining its
sister brands, including; Portland travel, Crystal Ski, Holidays Uncovered,
Simply Travel and Thomson, which have been managed by the network for seven
years.
The decision to move First Choice's affiliate activity over to the Commission
Junction network not only provides an excellent opportunity to capitalise on
the networks strong reputation for quality and performance in the travel
sector, but also complements its strong portfolio of travel operators.
Charlie Ranger, Affiliate Manager, TUI commented: "Bringing First Choice over
to Commission Junction was a decision that we made on the back of our first
class experience with the network with our other brands including Thomson.
We wanted to consolidate our affiliate marketing by bringing First Choice
over to Commission Junction exclusively, as we gear up to take our programme
further in 2010."
Alison Guise, General Manager, Commission Junction Europe, said: "To be
chosen by First Choice on the back of consistently high results with the
other TUI brands is a real accolade to the team. This is a fantastic addition
to our expanding portfolio, and we look forward to maximising our efforts
with Charlie and the TUI brands as we move forward."
For further information:
Contact Details
Celia Dixon
Senior PR Executive
Tel: +44 (0)20 8785 5849
Email:
About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is one of the world's largest
integrated online marketing companies, offering comprehensive
and scalable solutions to deliver cost-effective customer
acquisition for advertisers and significant revenue for publishers.
Through its individual brands, ValueClick's performance-based
solutions allow advertisers and publishers to reach their
potential through all online marketing channels. UK brand
offerings include:
- ValueClick Media – global online advertising network
and ad sales for advertisers and publishers
- Commission Junction – world's largest affiliate
marketing network
- PriceRunner – the UK's most comprehensive and impartial
price comparison service
- Mediaplex – intelligent technology for digital marketing,
including adserving, email marketing, tracking and paid search bid
management.
For more information, please visit
valueclick.co.uk.
This release contains forward-looking statements that involve risks and
uncertainties, including, but not limited to, the risk that market demand
for online advertising in general, and performance based online advertising
in particular, will decline or will not grow as rapidly as predicted, and
the risk that legislation and governmental regulation could negatively
impact the Company's performance. Actual results may differ materially from
the results predicted, and reported results should not be considered an
indication of future performance. Important factors that could cause actual
results to differ materially from those expressed or implied in the forward-
looking statements are detailed under "Risk Factors" and elsewhere in filings
with the Securities and Exchange Commission made from time to time by
ValueClick, including, but not limited to: its annual report on Form 10-K
filed on March 2, 2009; recent quarterly reports on Form 10-Q; and other
current reports on Form 8-K. ValueClick undertakes no obligation to release
publicly any revisions to any forward-looking statements to reflect events or
circumstances after the date hereof or to reflect the occurrence of
unanticipated events.
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