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Press Releases First Choice Goes Exclusive With Commission Junction

LONDON, UK – 15th December 2009 – First Choice part of TUI Travel PLC – the UK's leading leisure travel company, has signed a 12 month exclusive affiliate marketing programme with Commission Junction, the global leading affiliate network. The programme goes live on 1st December 2009.

First Choice's move to Commission Junction means that it will be joining its sister brands, including; Portland travel, Crystal Ski, Holidays Uncovered, Simply Travel and Thomson, which have been managed by the network for seven years.

The decision to move First Choice's affiliate activity over to the Commission Junction network not only provides an excellent opportunity to capitalise on the networks strong reputation for quality and performance in the travel sector, but also complements its strong portfolio of travel operators.

Charlie Ranger, Affiliate Manager, TUI commented: "Bringing First Choice over to Commission Junction was a decision that we made on the back of our first class experience with the network with our other brands including Thomson. We wanted to consolidate our affiliate marketing by bringing First Choice over to Commission Junction exclusively, as we gear up to take our programme further in 2010."

Alison Guise, General Manager, Commission Junction Europe, said: "To be chosen by First Choice on the back of consistently high results with the other TUI brands is a real accolade to the team. This is a fantastic addition to our expanding portfolio, and we look forward to maximising our efforts with Charlie and the TUI brands as we move forward."

For further information:

Contact Details
Celia Dixon
Senior PR Executive
Tel: +44 (0)20 8785 5849
Email:

About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is one of the world's largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick's performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels. UK brand offerings include:
  • ValueClick Media – global online advertising network and ad sales for advertisers and publishers
  • Commission Junction – world's largest affiliate marketing network
  • PriceRunner – the UK's most comprehensive and impartial price comparison service
  • Mediaplex – intelligent technology for digital marketing, including adserving, email marketing, tracking and paid search bid management.
For more information, please visit valueclick.co.uk.


This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, the risk that market demand for online advertising in general, and performance based online advertising in particular, will decline or will not grow as rapidly as predicted, and the risk that legislation and governmental regulation could negatively impact the Company's performance. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward- looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including, but not limited to: its annual report on Form 10-K filed on March 2, 2009; recent quarterly reports on Form 10-Q; and other current reports on Form 8-K. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.



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